Olivier Debin explains why he decided to create the DCC.
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Olivier Debin
By Dagobert
DCC
DCC
Olivier Debin, CEO of Dagobert, founded the agency in 2000. Since then, the brand’s identity and their translations to multiple screens are at the heart of the issues dealt with. "The digital market drives us to create a new type of agency, mixing the audiovisual, web and editorial approaches. The crisis is accelerating this process and our clients understand that digital is now a structural element of their brand communication. Our 360° approach gives them the possibility to reach more targets, to be more responsive and cost effective. Provided of course that it is inventive and relevant." Dagobert France is leader in content creation for digital signage.
Objective
DCC Point of view
The DCC enables industry specialists to share insights on content creation, strategy and management and to work together to find winning content integration solutions. People like Dave Haynes, Adrian Cotterhill, Olivier Debin, Phil Lenger, Laura Davis Taylor, and Bill Gerba, among others have been instrumental in bringing this forum to life. It’s about time that this type of space was available to the digital signage industry and I hope we all take full advantage of it.
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